YouTube is the second largest search engine not only here in India but across the world. And that means there are a ton of people searching YouTube every day for content just like yours!
So, how do you make sure your videos show up in those searches?
In this article, we will share with you some YouTube SEO in India tips and tricks to help improve your ranking in YouTube search so more people can find and watch your videos. Let’s get started!
What is YouTube SEO in India?
YouTube SEO is the process of optimizing a YouTube video to rank higher in search results in India. There are a number of techniques that can be used, including optimizing the title, description, and tags.
And guess what?
Videos that rank high in search results get more views, which can result in more subscribers and revenue.
How can you improve your YouTube SEO?
To improve the rankings of your videos on YouTube in India, there are a couple of things you need to do.
1). Keyword research
To understand this, you must first understand what a keyword is.
SEO keywords are the words and phrases that you use to help people find your website through search engines.
So, keyword research is the process of trying to find the right keywords to use in your content.
And that is why keyword research is an important part of SEO.
a). Find the right keywords for your video
You see, by finding the right keywords, you can target your audience more effectively and increase your chances of ranking higher in search results.
There are a few different ways to do keyword research in India, but one of the most popular is by using YouTube.
You can use the YouTube search bar to find related keywords, or use the “Suggest” feature to find related keywords that people are searching for.
b). Use those keywords in your title, description, and tags
Once you’ve found a few good keywords, you can start using them in your videos and titles.
Make sure the keyword is close to the start as possible.
And if you find the title too long, do something like the following:
“Best Phones Under Rs.20,000: 7 Tested and Reviewed.”
That’s known as front-loading the keywords.
And that’s not the end.
You need to use the keyword within the YouTube video description.
As you can see, this channel is even using synonyms (keywords related to your main target SEO keyword).
And finally, use the main keyword and its synonyms in your tags. You can use RapidTags.io to generate the tags.
2). Video optimization
YouTube SEO is all about optimizing your video so that it can be found by people who are looking for it.
Now that you have included keywords in the title, description, and tags of your video, it is not a guarantee your video will do well.
Remember, YouTube algorithms are not just looking for well-positioned keywords. There are some other ranking factors.
c). Make sure your video is properly formatted
There are a few different ways to format your YouTube videos.
But the best way is to ensure that your viewers get the best possible experience.
One way to achieve this is to use HD 1280×720 or 1920×1080. If you’re using a phone or other mobile device, you should use the highest resolution available.
Another way to format your videos is by adding subtitles and annotations. Subtitles and annotations can be added to the YouTube video editor.
The video editor can be accessed by clicking on the “Edit” button in the top right corner of any video.
d). Choose a good thumbnail
If you want to get more organic views in India, pay attention to your thumbnail.
A thumbnail is a small image that is displayed along with a video on YouTube.
It is meant to entice viewers to click on the video and watch it. If you choose a good thumbnail, it can help increase the number of views your video receives.
Here are some tips for choosing a good YouTube thumbnail in India:
- Choose an interesting image that accurately represents the content of your video.
- Make sure the image is high quality and looks professional.
- Avoid using spoilers or images that may give away too much of the video’s content.
- Try to use an image that is eye-catching and will stand out among the other thumbnails on YouTube.
3). Publish and promote your video
Now that your video is well optimized, the next step is to publish it.
e). Share your video on social media
Sharing your YouTube video on social media in India is a great way to promote it and get more views.
You can share the link to your video on Facebook, Twitter, TikTok, LinkedIn, and other social media platforms.
You can also post your video on blogs and websites, and email it to your friends and family.
By doing all these, you can reach a larger audience and get more people to watch it.
f). Submit it to video aggregators and directories
Another one of the best ways to promote it is by submitting it to online video aggregators and directories. Here, you are putting the video in front of a larger audience, and may even help it go viral.
There are many different aggregators and directories to choose from, but here are a few of the most popular ones:
- Vimeo – This is another popular video-sharing site that can help you promote your videos. Vimeo has a smaller audience than YouTube, but the users tend to be more engaged and interested in videos.
- Facebook Watch – Facebook has its own video-sharing site to which you can submit your videos to. You may be able to get more views and engagement on this platform than on other social media sites because it is designed specifically for sharing videos.
- Reddit – Reddit has a large user base, and there are many different subreddits (sections of the site) where you can share your videos. Just make sure that you are posting in the appropriate subreddit so that your video gets seen by the right people.
- 9Gag – 9Gag is a popular website where users can post funny pictures and videos. If your video is humorous, then this could be a great place to promote it.
Frequently Asked Questions
Which traffic source is best on YouTube in India?
There is no definitive answer to this question as the best traffic source for YouTube in India will vary depending on your specific goals and objectives. However, some general tips that may help include using keywords in your video’s title and description to make them more searchable, as well as promoting your videos through social media channels such as Facebook and Twitter.
Which type of videos get more views?
There are many different types of videos that can be uploaded to the internet, but which one gets the most views?
According to recent studies, people prefer watching videos that are either informative or entertaining.
In other words, people are more likely to watch a tutorial on how to do something than they are to watch a video of someone singing a song or playing a game. This is because people are more likely to be interested in learning something new than they are in being entertained.
What type of videos go viral on YouTube?
In order to become a viral sensation on YouTube, your video must be creative, interesting, and most importantly, it must capture the viewer’s attention within the first few seconds.
With so much content available online, it can be difficult to stand out from the rest, but there are a few types of videos that tend to do better than others.
And these include music videos, comedy sketches, pet videos, and film trailers.
How do I increase my hours on YouTube?
If you’re looking to increase the number of hours you spend on YouTube, there are a few things you can do.
One is to create longer videos that provide more value to viewers.
Another is to collaborate with other YouTubers on joint projects.
You can also promote your content more effectively by using social media and other marketing techniques.
Final Thoughts
In conclusion, by following the tips listed above, you can greatly improve the SEO of your YouTube videos and drive more traffic to your channel.
By increasing viewership, you can not only grow your brand but also increase profits.
So what are you waiting for? Start optimizing your videos today!